This week's retro Wednesday post is all about organizing your network. Enjoy!
August 24, 2011
Your network and Christmas lights
I know, I know.
We're not even in the fall yet, and I'm talking about Christmas.
Actually this post has nothing to do with the holiday. Just the lights.
When you network effectively you are creating a series of connections. Each connection links to the other which ultimately links back to you. The main question then is how do you keep that network operating at its maximum capacity?
You treat it like Christmas lights.
With Christmas lights they usually end up very tangled and you have to go through and sort them out until you have a string of lights that can easily be hung on the tree.
With your contacts, chances are they are not organized in any way, so you have to go through them to identify who you know and organize accordlingly.
With Christmas lights you need to check every bulb because if one goes out they all go out.
With contacts you need to make sure you are staying in touch so that you don't lose that connection or end up being seen as that guy/girl who only comes around when they need something.
With Christmas lights all you have to do is plug into the wall once and the entire tree is lit.
With you contacts, all you need to do is engage with the network via newsletter or gathering and you'll see a powerful loyalty at work. Everyone in a network becomes activated when the catalyst is encouraging network sharing.
So get out those lights and untangle them!
It's gonna be a great season.