We've all heard the saying before: "When life gives you lemons..." etc, but I'm here to tell you from a producing standpoint that when you get put into the toughest of situations, that's where the most brilliant ideas emerge and that's why I personally love finding ways to take problems and turn them into something great. You are going to have times when your show isn't selling a single ticket, your lead actress just got a paying gig in France with the show a week away, your theatre space was flooded (it really happened to me once!) and so on and so forth, but you can't let those things stop you. Instead look at each set back you have as an opportunity to do even more. There is still plenty of unchartered territory out there and when the chips are down, you dig in your heels and find a way to get through it.
I know, I know. I sound like a self-help guru. Anybody remember this character? But there's a lot to be said for coming up with quick ways of solving problems. The Off Broadway Alliance developed the 20 at 20 campaign when they found there was a lull in their ticket sales, Producers who have found it too expensive to rent space have started partnering with other companies to rent, when there was the writer's strike, people like Joss Whedon used it as a way to launch internet movies like this one so that they could stay working. There's a lot of things you can do to get around the problems that you face.
At the first ever TRU Producer Boot Camp, we had Ken Davenport, and he had a great quote. He said that everyone talks about thinking outside the box, but what we need to do as new producers is "smash the box, break it into pieces, and put it back together again" Every time something in your show doesn't go as planned, look at it as an opportunity to smash the box and you could be enjoying a nice tall glass of Lemonade like the folks from this show
What did they do when one of the great comic actors didn't sing? They made him king!
Drink up folks.